Milo

Milo

The freestanding clothes rack

The clothes rack is not just a simple object for hanging jackets and coats, but a furnishing accessory that can add a touch of style and personality to your home’s entryway.

The brief

Our research focused on a piece with a minimalist design, capable of combining aesthetics and functionality, conveying a sense of lightness in its form while ensuring a solid and durable structure.

Weave of style

The Community chose Milo, a freestanding coat rack made of painted steel, composed of three tubular elements that support each other in a metallic embrace inspired by the intertwining of climbing plants. A simple, practical, and striking object, capable of adding stylish appeal to any type of entryway.

The project timeline

We’re launching the Call dedicated to the freestanding clothes rack.

The project timeline

We receive over 130 projects and select 4 finalists.

The project timeline

We ask the Community to choose the most interesting project.

The project timeline

We work on the prototype with technicians and craftsmen, testing a new machine to build the first pieces. Together with the designer, we implement several changes until we achieve the final prototype.

The project timeline

Everything is ready, all that's missing is the name. We receive your suggestions and select three to put to a vote. The winning name is “Milo”.

The project timeline

Milo is now available for purchase.

Buy Milo

€229

€229

€229

€229

€229

€229

€229

€259

€259

Set

Save 5%

Milo and Plu - Entrance Set

€359

€378

Call archive

October 2024: Dude, the side table

January 2024: Maru, the shoe rack

November 2023: Arca, the little things basket

September 2023: Lirio and Delfi, the bedside tables

December 2022: Milo, the coat hanger

March 2023: Littera, the desk

Buy Milo

Call archive

Do you love design?